MyEggBank web site that combines marketing of  services with custom donor matching solution.
MyEggBank IVF Provider Website
I worked with the client's technology team and our dev team to build this website for the IVF network “MyEggBank”. This site has both a marketing function and a donor selection technology integration for registered users. This tool enabled patients to sort and select donor candidates while maintaining the confidentiality required by HIPPA.
The Passionate Collector Shopify web store was integrated with inventory in three Southern California physical stores.
Passionate Collector Shopify Store
The Passionate Collector operated three physical stores in the Los Angeles area and was looking for a cost-effective way to extend their business online. I helped them migrate from a custom platform to Shopify. This enabled them to operate and maintain the site at a much lower cost.
Simple, cost-effective Shopify store, built for American Cancer Society fundraiser.
American Cancer Society "TrueBlue" Shopify Store
The TrueBlue campaign is a fundraiser for breast cancer research and awareness. The client came to me with a limited range of fundraising items and needed a simple, stand-alone store.
UI layouts for Point B 2020 rebranded web site.
Point B Web User Interface
One of the significant challenges of the Point B Brand project was the limitations of the website’s content management system. The firm was not in a budget position to switch to a more modern tool the year the brand launched, so I had to work within the constraints of the CMS. The web development team and I kept it simple and focused on using typography and images to bring the site up to the new design standards.

Point B Insights Ceros interactive web page
Ceros Interactive Insights
The design team used Ceros to create more interactive experiences on the Point B website. Prior to Ceros, content like Insights and Case Studies was static text, with the occasional photo. Now, this content is fully interactive. On some pages, we saw as much at 40% greater engagement.
Prototype Fleetwood Vacation Club franchise time-share marketing and dealer support web sites.
Fleetwood RV Vacation Club
Pivot + Levy developed this customer support and marketing website for the proposed Fleetwood Vacation Club. This would have been a franchise model offered in all 50 states. Underlying the site were very complex business rules that drove site behavior depending on a multitude of user classes.

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